Sulagna Das

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Contemporary Business Practices and Sustainable Strategic Growth explores the dynamic relationship between technological advancements, economic development, and sustainability. Covering diverse industries, this volume highlights the role of innovation in shaping modern business practices, from AI-driven financial markets to augmented reality in e-commerce. It examines topics such as crowdfunding for socio-economic impact, workforce retention in IT, waste management, automation in the automobile sector, and the influence of AI on consumer behavior. The book also covers financial inclusion, stock market prediction, and challenges in India's banking sector, while addressing cultural preservation, labor training, and competition law. Key Features: - Interdisciplinary research on innovation, sustainability, and business strategy. - Case studies on AI, digital economy, financial markets, and consumer behavior. - Insights into workforce management, education, and industry-specific challenges. - Practical models for sustainable business development. Readership: This book is essential for researchers, academics, industry professionals, and policymakers interested in economic growth and sustainable business strategies.